SummarySince 2003, 9th concept has been working with reef (brand name in surf, sandals, textiles). The group has painted approximately 100 trainers in workshops or live. These unique models were then exhibited during professional salons or evening events throughout the world. In 2003, the group created the concept of planet reef tours and developed artistic events such as collective frescoes, painting on shoes, installations, body art, travelling exhibitions. since then, planet reef tours have taken place in hollywood, munich, madrid, anglet, huntington beach, san diego, berlin, lisbon, manchester, amsterdam, ostend, puerto rico, tokyo. A book created by alexone retraces 4 years collaboration with the brand, across the world. a unique journey in the world of surf, through the artistic vision of 9th concept.