Unsung Heroes: Al-Shid
El Scribes details the journey of one of hip-hop's most slept-on.
Robert Hall Jr., better known as Lord Finesse, is a rapper and producer from The Bronx, New York. He is the founder of the rap collective D.I.T.C. (“Diggin In The Crates”), which initially included rapper/producer Diamond D plus Showbiz & AG, but then expanded to include Fat Joe, O.C., Buckwild, and Big L. After creating a local buzz with rapping, Finesse teamed up with DJ Mike Smooth in the late ‘80s and signed a deal with Wild Pitch Records in 1989. The pair released their debut album Funky Technician in 1990. While critically acclaimed and featuring production from the likes of DJ Premier, Diamond D and Showbiz, the album was not a commercial success, peaking at Number 93 on Billboard’s Top R&B/Hip-Hop Albums chart. Parting ways with Mike Smooth and signing to Ice-T’s Rhyme Syndicate Management, Finesse released 1992’s Return of the Funky Man as a solo effort, which doubled as his debut as a producer. Though he released one more album in 1996 (his highest-charting to date), it would be Finesse’s production career that would ultimately earn him a place in hip-hop’s elite. Throughout his career, Finesse has produced for the likes of The Notorious B.I.G, Big L, Capone-N-Noreaga, Dr. Dre and many more. In 2012, Finesse changed the landscape of mixtape sampling when he sued Mac Miller for $10 million for sampling his song "Hip 2 Da Game" on his 2010 mixtape, despite not having put the tape up for sale. They settled out of court for an undisclosed amount. To date, Finesse is still a prominent force within hip-hop, both on the music side and speaking on the state of the culture.
O.C. is a rapper originally named Omar Cradle, who’s a member of various groups that include Crooklyn Dodgers, LUV NY, and Perestroika. He is most known as part of the Diggin' in the Crates Crew (D.I.T.C.) collective that also boasts Fat Joe, Buckwild, Showbiz and A.G., among others. Bushwick, Brooklyn was the breeding ground for O.C. In 1991, his appearance on Organized Konfusion’s “Fudge Pudge” was a result of being neighbors with Pharoahe Monch and him being recruited for the single. In 1994, O.C. released his first album Word...Life, a critically acclaimed album, which boasted no features and held his most famed single “Time’s Up.” After Wild Pitch Records didn’t give O.C. enough money to promote the album, he decided to part ways with the label. The rapper maintained a close collaborative relationship with Organized Konfusion, appearing on their records and compilations before signing with a label again to release his second album in 1997, Jewelz, featuring his single, “Far From Yours,” which would peak at #81 on the Billboard 100, making it his highest charting single. The follow-up to Jewelz would prove to be a trying time artistically for the rapper. Bon Appetit, released in 2001, didn’t resonate with critics and fans dubbing the album too polished and toned-down. O.C. would release Starchild in 2005 to a warmer reception. His work continues with collaborations with members from D.I.T.C., including an album with A.G. titled Oasis.