Since releasing his first single on the mighty Def Jux label, Pyramid’s quietly stacked credits for the Black Eyed Peas, members of Wu-Tang Clan, Pete Rock, 45 King & MF DOOM to name a few. His new album The Pyramid Scheme serves as his official solo debut and the first release off his new imprint Silk Ivory, a boutique label created late last year that was quickly signed to Universal Music. The album features hip-hop legends like Greg Nice (of Nice & Smooth), Saukrates with hard-hitting production by Pyramid himself, boom-bap champions Marco Polo and Simahlak (Audio Research/Bully Records), as well as fellow Toronto up and comer Rich Kidd (Drake, Kendrick Lamar, Redman & more). Mix that with Pyramid’s Sheen Bros partner in crime Cosmo Baker and a show-stealing appearance by Showtyme (Pharaohe Monch, J. Dilla) and what you get is a grandslam. One things for sure after investing in this scheme…It Pays To Believe.
“End to end, Pyramid Scheme is a good album with high replay value.” – OkayPlayer (81/100)
“With his voice ironically up an octave, the rapper completely demolishes this debut, which rings indie despite major backing, and which echoes truth and persistence, two things rap sorely lacks.” – Montreal Mirror (8/10 – Album of the Week)