CHKABLOAWWW! BoyCott Blues’ debut full length is anything but timid or tame as he flexes ghetto philosophies and street tales that are more alarming and cautionary than typical cookie cutter street boasts. BoyCott explains his approach toward the music stating,“There is a negative vibe that we all are fighting. We can’t have a Boycott with one person. We need the people to move in one direction. This is my approach towards the music – for the People by the People.”
BoyCott Blues, born and raised in Roxbury, MA with a Trinidadian-American upbringing, is a product of the golden era of hip hop; influenced by the records that his older siblings would play. Blues started writing and spitting rhymes at the age of six. Throughout his adolescence, he continued to tailor and work on his craft to the point that he has manifested into a polished and diverse MC.
Irony, the highly acclaimed first album is executive produced by Insight. The album is a musical journey of an urban adolescent’s experience that enlightens him through struggles, trials and tribulations. The lead single “CHKABLOAWWW,” commands the attention of the listener; a certified classic that illustrates BoyCott’s distinct delivery, reminiscent of some of the most skilled MCs from his beloved golden era. He illustrates his ability to showcase his wittiness in a lyrical daily renewal process with “Da Math” featuring Consequence of A Tribe Called Quest and Kanye West fame.
Blues shows the ability to seize the moment and is well aware that, “we are breathing the minute of change. We gotta pay attention to how we move. The power of the people is the unity that will be the push for change – I am a part of that push.” With tracks like “A Will & A Way” and the title track “Irony” that encourages the ‘Shooting Of The Gun Makers’ ‘Cott gives us examples of his ability to be in tune with the everyday affairs of the struggle.
Irony is a joint venture between Brick Records, fellow beantown label’s Sun Moon (Edan, Electric, Project Move) and Blue’s own On Thin Ice imprint. ‘Cott describes his debut as, “A concept album portraying a conversation with everybody in the mix. My focus is targeting old and young – with more answers than questions addressing the state of affairs worldwide.”
The future for BoyCott Blues is infinite. An artist who is driven to craft good music that builds an inner voice and connects with the listeners, BoyCott concludes that, “Hip hop has many meanings, many feelings, many colors, and many shades of day living where things change drastically. Blues is a different feeling when you wake up every morning. Blue is a cool color and BoyCott is symbolic to holding on tight – it signifies a collective energy.”