Alpha Pup Records is ecstatic to announce the signing of Crem’e to the family roster, scheduled to drop his debut full-length, Close Up, this fall. Close Up is a highly personalized vehicle of sound, created over the last few years as a response to the passing of his mother. An expression of deep roots and a chain of connections that shattered and spliced into millions of parts, Close Up was designed as a means of self-healing and emotional preservation. Crem’e summed up this transition in his life with the following, “It’s like getting rid of a scar and then feeling naked without it.”
The musical language of Close Up jumps back and forth between a soulful balance of beauty and pain. Channeling the state of influences his family, friends and environments have afforded him growing up in LA. Many organic elements are seamlessly melded together, brought together through heavy usages of sampling, vocal layering and live recordings. Crem’e further added, “Hip Hop has always been my foundation so it was pretty seamless to create with samples even if it isn’t on the rap tip.” His connection to the community of Los Angeles reflects his foundations in both hip hop and electronica, taking an internship program with the acclaimed Stones Throw Records and becoming an integral member of the staff at Hi Fidelity Records. He’s constantly immersed in the music community he supported for so many years prior, living the life of a dedicated and passionate musician with everyday’s passing.
Close Up represents bright moments that glide through mental gardens of sonic delight, molded into unique form in every measure, note and texture. Simply put, Close Up is music that represents the very essence of human connection and particularly the relationships Crem’e fostered over the last two decades. It’s a closer examination of how we transition and embody the themes of our tragedies and triumphs. Walking in the same footsteps as the talented producers who have generated the communities sprawling life through electronica and LA, Crem’e is a producer that strives to achieve beauty in every detail with his music. This detail was amplified with the mixing and mastering work of Alpha Pup label head and Low End co-founder Daddy Kev at Cosmic Zoo.