Nature has always played a great role for us. Our clothes reflect a mindset, where the unnecessary things have been stripped away and the meaningful ones kept to the bare minimum. Stillness, simplicity and harmony are considered as virtues and functionality plays the key role. Our close proximity to the nature is a combination of urban lifestyle and countryside spirit. After the winter, summer is a always a reason for celebration. Weekends and holidays are mostly spent camping, or at the summer cottage. Nothing makes one feel quite as liberated as a random cruise down a grassy hill, or riding down a rock in the middle of the ocean. In the end, It's all about taking some time off from the everyday rat race.